For Babies/Toddlers

Build number and fine-motor skills with these irresistible ice cream pops! Perfect for practicing with numbers 1-10. Great for color matching too! Each pop features a number of colored dots and a removable cover that has a corresponding number and color to the dots....

Description Muffik's Snake Sensory Playmat set is a magnificent 6 piece playset. Snakes are considered as symbol of energy and represents regenerative and healing power. This sensory equipment is designed to work as a beam for balancing, perfect for strengthening the centre of the body and...

Beautiful simplicity stacks up into endless possibilities! At first glance, it's a stacking toy. But look a little closer - feel, explore, and experiment a little further - and quickly you'll discover... This is truly art at play! Roll them and race them across...

Add a bit of extra Glo this festive Season with our Limited Edition Christmas water-activated light-up sensory toys for the bath. Our Pals and bath light cubes will transform your tub into a new kind of cheers this Christmas.  Perfect for sensory play, water...

An Engaging Sensory Experience Immerse your child in the captivating world of the Pound A Ball Tower! Watch as colorful balls cascade down the rainbow track, offering a mesmerizing visual spectacle. This classic toy provides an engaging sensory experience that delights children of all...

Explore a World of Colour with our ‘See through coloured blocks with handles’. Introduce your child to a vibrant world of discovery and creativity with our ‘see through coloured blocks with handles’. These innovative blocks are designed to captivate young minds while promoting essential...

Now it is possible to push children between the ages of one and three comfortably, both sitting and standing. The handy push bar can be attached to the footboard of the scooter without any tools and can be adjusted in three different heights. Footrests...

Now it is possible to push children between the ages of one and three comfortably, both sitting and standing. The handy push bar can be attached to the footboard of the scooter without any tools and can be adjusted in three different heights. Footrests...

Munch and crunch with Cookie Monster Cookie Monster shakes and plays classic Cookie Monster cookie-munching sounds Press Cookie's belly to start the fun! Encourages imaginative play Made with irresistibly soft fabrics and recycled polyester fil Cookie Monster is a ticklish monster! The Sesame Street...

The Bluey My First Remote Control inspires imaginative play and is perfect for Bluey fans. It features 15 buttons with an LED light that flashes when any button is pressed, as well as over 5 sound features. Change the channel, play the songs, and...

Bluey’s fun interactive tablet can help children identify colours alongside noise creativity. The Bluey My First Tablet allows little ones to explore over 9 interactive buttons boost hours of fun as well as reinforces and strengthens fine motor skills and hand-eye coordination. Slide the...

Bluey’s fun interactive laptop can help children identify colours alongside noise creativity. The Bluey My First Laptop allows little ones to explore interactive buttons to boost hours of fun as well as reinforces and strengthens fine motor skills and hand-eye coordination. Requires 3x AAA...

The Bluey Cash Register includes all the accessories needed for shopping fun with Bluey. Use the working calculator to tally up the shopping. The cash register also opens with a ding! Pay using Bank of Bluey money or bank card that beeps when pressed...

This Bluey Tabletop Easel is 2-in-1 with a chalkboard side and a whiteboard side which is also magnetic. The easel comes with both chalk, whiteboard pen and rubber allowing your child to draw on both sides. 2-in-1 tabletop easle with whiteboard and chalkboard side...

Educating and stimulating, this Bluey Puzzle Clock is great for any Bluey fan. Slot the stand pieces together, let the shape-sorting commence. Fit the 12 numbered puzzle pieces into the right slot and create your own colour clock. With moveable hands, this is a...