What's New

🍔 The Brekkie Burger Slow Rise Squishy Now THIS is a whopper of a squishy! 🍔 Our Brekkie Burger Slow Rise Squishy is big, chunky and ridiculously satisfying to squeeze. Stacked with a sesame seed bun, crispy-looking burger patty and bright green lettuce, it looks...

🍔 Jumbo Burger Slow Rise Squishy Now THIS is a whopper of a squishy! 🍔 Our Jumbo Burger Slow Rise Squishy is big, chunky and ridiculously satisfying to squeeze. Stacked with a sesame seed bun, crispy-looking burger patty and bright green lettuce, it looks...

🍞 Happy Bread Slow Rise Squishy Meet the happiest little loaf around! 🍞😊 Our Happy Bread Slow Rise Squishy is ridiculously soft, super satisfying and almost too cute to squish. With its golden toasted edges, tiny little feet and sweet smiling face, this happy...

🐢 Turtle Bread Slow Rise Squishy The cutest little loaf to ever crawl out of the bakery! 🐢🍞 Meet our Turtle Bread Slow Rise Squishy, part turtle, part freshly baked bread and 100% ridiculously cute! With its adorable little face, bread-textured shell and squishy flippers,...

 Bum Bun Slow Rise Squishy Bread Meet our Bum Bun Slow Rise Squishy Bread — soft, squishy and sporting the cutest little booty you’ve ever seen on a loaf! 😂 Give it a big squeeze, squish it completely flat and watch as it slowly...

Warmies® are fully heatable soft toys that can be heated in a microwave to provide hours of soothing warmth and comfort. These luxuriously soft plush designs are gently scented with relaxing lavender and can be reheated time and time again. Warmies® are weighted, warming, scented and super cuddly,...

Warmies® are fully heatable soft toys that can be heated in a microwave to provide hours of soothing warmth and comfort. These luxuriously soft plush designs are gently scented with relaxing lavender and can be reheated time and time again. Warmies® are weighted, warming,...

Warmies® Puppy/Dog is fully heatable soft toys that can be heated in a microwave to provide hours of soothing warmth and comfort. These luxuriously soft plush designs are gently scented with relaxing lavender and can be reheated time and time again. Warmies® are weighted, warming, scented...

Warmies® are fully heatable soft toys that can be heated in a microwave to provide hours of soothing warmth and comfort. These luxuriously soft plush designs are gently scented with relaxing lavender and can be reheated time and time again. Warmies® are weighted, warming,...

Warmies® are fully heatable soft toys that can be heated in a microwave to provide hours of soothing warmth and comfort. These luxuriously soft plush designs are gently scented with relaxing lavender and can be reheated time and time again. Warmies® are weighted, warming,...

Warmies® are fully heatable soft toys that can be heated in a microwave to provide hours of soothing warmth and comfort. These luxuriously soft plush designs are gently scented with relaxing lavender and can be reheated time and time again. Warmies® are weighted, warming,...

Warmies Large Footy Ball Warmies® Plush are fully microwavable to provide hours of soothing warmth and comfort and fully freezable to provide cooling relief on a warm night. These luxuriously soft plush designs are gently scented with French-dried lavender and can be reheated repeatedly....

These mini ceramic worry clouds are designed to offer comfort and positivity in a compact, pocket-sized form. They make a thoughtful keepsake to carry or gift during challenging times. They are ideal for countertops or gifting areas. Part of the Rain or Shine collection,...

Squish Blox - Highland Cow Soft, squishy and irresistibly adorable, the Squish Blox Highland Cow is the perfect sensory companion for anyone who loves to squeeze, squish and collect cute characters. Meet your new fluffy friend! The Squish Blox Highland Cow combines the slow-rising...

Official NeeDoh Advent Calendar 2026 – 24 Days of Squishy Surprises! Make the countdown to Christmas extra groovy with the NeeDoh Advent Calendar 2026! Each day reveals a vibrant, sensory-packed mini NeeDoh toy that’s perfect for calming fidgety fingers, sparking joy, and encouraging mindful...

If you love Needoh and Smooshos, you will love the newest viral sensory obsession, our Wax Cracking Squishy Ball!  Our new and improved Wax balls have a tougher skin & a better plug.  We recommend using the video as Inso on how to crack...

If you love Needoh and Smooshos, you will love the newest viral sensory obsession, our Wax Cracking Squishy Ball!  Our new and improved Wax balls have a tougher skin & a better plug.  We recommend using the video as Inso on how to crack...

If you love Needoh and Smooshos, you will love the newest viral sensory obsession, our Wax Cracking Squishy Ball!  Our new and improved Wax balls have a tougher skin & a better plug.  We recommend using the video as Inso on how to crack...

From the friendly TV series Numberblocks, an award-winning show from BBC, the Numberblocks crew brings math learning to life with these officially licensed Numberblocks Friends Seventeen and Eighteen Figures! These clever blocks are on a mission to make learning math a great big adventure....

From the friendly TV series Numberblocks, an award-winning show from BBC, the Numberblocks crew brings math learning to life with these officially licensed Numberblocks Friends Fifteen and Sixteen Figures! These clever blocks are on a mission to make learning math a great big adventure....