What's New

Interactive flying toy perfect for indoor and outdoor play. Features hovering, straight flight, and boomerang modes for versatile fun. Comes with a USB charging cable for easy recharging. Includes an instruction booklet for easy setup and use. Designed for children aged 6 and above...

The Nee Doh Nice Cube just leveled up!  Newest in the range.   So new I couldn't even find images or videos of them on the official Nee Doh pages!  Oh my ... glitter AND glow .. so much sensory joy! Very stimmy and satisfying. ...

Fuzz Ball Wonder Waves are AMAZING!  We thought they would be just another textured squishy that we would love.  But NO! Oh my.... hard to describe how incredible these ones are.  They are a soft squish and provide a gentle tickle to the fingers. ...

Shoot, score, and squeeze! A winning choice for footy fans, Hot Shots Football NeeDoh is a real game-changer, with its soft and squishy texture tackling stress and anxiety head-on! It looks just like a mini football and comes in three eye-catching shades of pink,...

Our classic story, abridged in board format for babies and toddlers. This book is the perfect introduction to our characters and its thick board pages makes it a wonderful gift. When a busy day draws you apart, these kisses will bring you home. Take...

Winner of Best Stimulative Toy years 1-3 and Best Activity Toy years 1-3 in the Loved By Parents Awards 2020. Hide & Seek Kisses is a bag of 10 soft 'kisses' to play hide & seek with. Perfect for imaginative children aged 1 -...

Perfect for imaginative children aged 1 - 6, our game contains 10 soft 'cuddles' inside a natural cotton bag to play hide & seek with. This is a game that can be played in endless different ways, - invent a treasure hunt, use them...

Meet your little ones new best friend. Made from the softest certified organic cotton, this 'kiss' plush toy is a character from our much loved children's books & makes a wonderful new companion for any infant or toddler.  With arms perfect for holding, our...

Meet your little ones new best friend. Made from the softest certified organic cotton, this 'cuddle' plush toy is a character from our much loved children's books & makes a wonderful new companion.  With arms that join together, it is perfect for cuddling and...

Say more yes and less no = happy kids and relaxed parents Bright, fun and easy-grip Minimalistic style suits all aesthetics Builds independence, motor skills, hand and eye coordination Encourages healthy eating and a positive food relationship Versatile for spreads, meal prep and cutlery...

Thank you for considering KiddiKutter® as part of your range. We’ve worked hard to make sure our multi award-winning KiddiKutter® gives kids the confidence-boosting fun of cooking, with none of the risk Each batch is quality tested, from handle to tip, to ensure every...

 We’ve worked hard to make sure our multi award-winning KiddiKutter® gives kids the confidence-boosting fun of cooking, with none of the risk Each batch is quality tested, from handle to tip, to ensure every KiddiKutter® is 100% safe, strong, and toxin-free. And, if that’s...

KandoKutter is designed for adults and teens with special needs to make prepping food easier and more enjoyable. KandoKutter knives features rounded serrations that effectively cut through food, not skin. The unique patented blade works using a sawing or chopping motion and the clever...

Create tons of bubbles with the Maxx Bubbles 32oz Bubble Solution. There are four different colored bottles of bubble solution, perfect for creating ultra fun bubbles anytime and anywhere. Ready to use for birthday parties, holidays, family events and every day fun! Kids and...

Outdoor play time gets groovy with the Maxx Bubbles Dancing Crab Bubble Machine! This self walking bubble machine will move side to side, with it's eight quick moving legs. Listen to fun underwater music as it dances back and forth with a continuous stream...

COCO. Colourful modelling air-dry clay, 5 cans with fun interactive app for kids aged 3+ years. Let’s dive into a world of fun with Bluey and her friends — creative Bingo, sporty Lucky, inventive Snickers, stylish Coco, and resourceful Rusty! Together, they learn new...

BINGO Colourful modelling air-dry clay, 5 cans with fun interactive app for kids aged 3+ years.  Let’s dive into a world of fun with Bluey and her friends — creative Bingo, sporty Lucky, inventive Snickers, stylish Coco, and resourceful Rusty! Together, they learn new...

BLUEY. Colourful modelling air-dry clay, 5 cans with fun interactive app for kids aged 3+ years. Let’s dive into a world of fun with Bluey and her friends — creative Bingo, sporty Lucky, inventive Snickers, stylish Coco, and resourceful Rusty! Together, they learn new...

BLUEY & FRIENDS. Colourful modelling air-dry clay, 15 cans with fun interactive app for kids aged 3+ years. Let’s dive into a world of fun with Bluey and her friends — creative Bingo, sporty Lucky, inventive Snickers, stylish Coco, and resourceful Rusty! Together, they...

WHY IT'S SO AMAZING! Jack N' Jill Kids Silicone Toothbrush Stage 2 - with safety shield. Made from 100% Medical/Food grade silicone, this has been designed for a simple and effective start towards good oral hygiene from first tooth. It's a brilliant 'first toothbrush'...